We look at the New Alpha leadership style to see why communication is critical when building culture at your organization.

You may know the type. The domineering character who’s loud, outspoken, and arrogant. The traditional Alpha leader exudes power – just not always in the right way.

But expectations are changing. GenY, for example, has a completely different view on the skills and attributes they want from their leaders.

What Gen Y workers expect in a leader – teaser 1

In our latest film, we look at what Gen Y expects from their leaders at work. Here’s a teaser about new leadership styles and how they can transform organizations.

Posted by Workplace by Facebook on Wednesday, November 7, 2018

And with 1 in 5 British workers say their boss is the single worst thing about their job, perhaps it’s time to ditch the egos.

New Alpha. New leadership

There’s a growing movement of ‘New Alphas’ doing just that. Turning the outdated approach on its head to redefine modern leadership.

But what exactly is a New Alpha and what does it mean for your organization?

The term comes from author Danielle Harlan in her book, The New Alpha – which presents a new take on the traditional idea of power and influence.

Leaders who take an Alpha approach often lack other key leadership skills

Traditionally we think of ‘alphas’ as people who are confident high achievers who get things done. That’s all well and good, says Harlan, but those who take this approach to leadership in the workplace often lack other key leadership skills.

The New Alpha model attempts to add key communication skills to the ideal of power and influence so it is relevant for today’s workforce.

Here’s what that could mean for your organization.

New Alphas…

…value the fulfilment of others

They want to connect with their work in a way that gives them purpose and meaning and they want others to find it as well.

Only a quarter of people think CEOs treat employees well, but New Alphas enable team members to manage their own tasks and solve their own problems. They then reward them for outstanding performance to encourage positive behaviours.

They reward people for outstanding performance to encourage positive behaviours

…motivate and inspire

New Alphas believe in themselves. They lead by example and use self-assuredness and energy to generate excitement, spark ideas and make things happen.

They also listen, and use the right tools – like Workplace Groups – to help them gather feedback.

Using Multi-Company Groups to collaborate with other organizations

Collaborate with external teams, partners, suppliers or customers in a secure space. Create polls, assign tasks, share meeting notes, discuss actions or post updates – and achieve more together.

Posted by Workplace by Facebook on Thursday, October 18, 2018


…want to be a force for good

Like traditional Alphas, New Alpha leaders want to get to the top, but they don’t do it by treading on other people’s toes. Their definition of success goes beyond personal achievement and they want to be a force for good in the world.

Their definition of success goes beyond personal achievement

Platforms like Workplace can help aspiring New Alphas to do it. Using multi-company groups, for example, is a powerful way of building relationships with charities.

And using Workplace makes it easy to share community updates and encourage employees to volunteer.

…prioritize health and wellbeing

Back in the 1980s, lunch was for wimps. But today’s leaders realize that getting the best out of people involves looking after their health. That means giving them enough breaks and the right tools so they can work smarter not harder.

They give people the right tools to work smarter not harder

Like Workplace Chat, for example, which can significantly reduce the number of emails people send, so they have more time to concentrate on the important tasks they like and are good at.

Using Workplace Chat for better business communication

Workplace Chat is more than just messaging. Make voice and video calls, share files, collaborate with colleagues. Express yourself with GIFs, stickers, emojis or an iconic thumbs-up. And connect with your entire organization wherever you are in the world.

Posted by Workplace by Facebook on Wednesday, October 31, 2018


…build relationships with everyone

From the office cleaners, the warehouse workers and sales teams out in the field, New Alphas value every single person they come into contact with. They also take the time to find the best way to communicate and engage with them in meaningful, effective ways.

…collaborate with others

And they don’t use their energy, connections and resources to establish dominance over others. Instead, New Alpha leaders use their communication skills – and their communication tools – to find better, smarter ways to collaborate with everyone.

Work tools that change everything. See for yourself and try Workplace free for 90 days.

What's next

Read more Success stories

How FamilyMart is using Workplace to connect frontline staff with head office

With over 1000 retail stores across Thailand, FamilyMart was looking for ways to connect employees and improve the customer experience. Here’s why deploying Workplace was the perfect solution.

Read more Work hacks

8 ways using Workplace can make HR tasks easier

From onboarding to setting up mentoring schemes, using Workplace and its integrations can help simplify HR tasks.

Read more Product updates

What’s new in Workplace? October 2018

Here’s our monthly round-up of all the latest Workplace product announcements.

Read more Product updates

How Workplace Chat delivers better business communication

Workplace Chat doesn’t just get people talking. It’s a rich and familiar space for teams to share ideas, make quick decisions and get work done.